Marketing
Marketing refers to activities a company undertakes to promote the buying or selling of a product or service. In 2017, The New York Times described it as “the art of telling stories so enthralling that people lose track of their wallets.
The course will enable you to achieve your ambitions easily and provide access to positions in the various sectors of the industry such as advertising, direct marketing, promotion marketing, marketing research and planning.
Our marketing courses have been developed according to the requirements of the Australian Qualification Framework (AQF) which the student can apply for further study path in the Australia.
Program fee:
- Program fee – Rs.80,000/-
- Payment Method: Two installments (1st installment – Rs.50,000/-, 2nd installment – Rs.30,000/-)
- Basic Home Need categories
- Customer Behavior
- Occupational Behavior
- Stacking and convening the goods
- Introduction of store keeping (FIFO/LIFO)
- Frozen food handling /temperature controlling
- Record and report maintenance
- Food hygiene and safety regulation
- 5s Philosophy
- Garbage collection and waste management
- Cleaning Equipment and materials handling
- Cleaning procedures
- Uniform maintenance and personal Health
- English Vocabulary for relevant field
- Introduction of work study
- Duties and responsibilities for sales person
- Deliver to information immediate office
- Team leader and supervisor duties
- Attendance Maintenance
- Maximize profit and minimize loss
- Fire/safety and fire extinguisher operating
- Branding/display the items
- Display Name Board and coding
- Quality control system and Introduction of TQM
- Orientation of relevant work place
- Value added service
- Introduction of CCTV and Ample parking
- Good receiving and transferring/return
- Cashiering and cash carrying/safety
- Goods return and changing
- Packing and delivery instruction
- Goods damages and waste controlling
- How to manage Emergency Incidents
- Leadership Qualities and Team Leader duties
- Basic First Aid
- Up to G.C.E. O/L with basic knowledge of English
- English with Sinhala Language
- January / July
- 6 months + 3 months internship with salary paid
- Face to face, computer-aided
- Combination and theory Practical and Project Assessment
- Diploma of Customer Care and Marketing
- Sales Executive, Sales Assistant, Documentation Executive, Receivable Officer, Inventory Controller, Cashier, Customer Care Assistant
In today’s business, marketing play a vital role in understanding consumers and markets to enable companies to make more profitable and more effective decisions. In every sector of the economy, public, private or not for profit, marketing is critical to the success of every business.
Managing the marketing process requires certain knowledge of both the marketplace and the implementations of the marketing mix.
Our nationally and globally recognized courses provide you with the knowledge.
The course will enable you to achieve your ambitions easily and provide access to positions in the various sectors of the industry such as advertising, direct marketing, promotion marketing, marketing research and planning.
Our marketing courses have been developed according to the requirements of the Australian Qualification Framework (AQF) which the student can apply for further study path in the Australia.
Program fee:
- Program fee – Rs.120,000/-
- Payment Method: Three installments (1st installment – Rs.60,000/-, 2nd installment – Rs.40,000/-, 3rd installment – 20,000/-)
- Make a presentation
- Articulate, present and debate ideas
- Apply digital solutions to work processes
- Write complex documents
- Profile the market
- Conduct market research
- Develop product knowledge
- Apply marketing communication across a convergent industry
- Develop and apply knowledge of marketing communication industry
- Edit texts
- Analyze consumer behavior
- Design direct response offers
- Design and develop an integrated marketing communication plan
- Coordinate advertising research
- Develop a media plan
- Plan e-marketing communications
- Interpret market trends and developments
- Research global design trends
- Identify and evaluate marketing opportunities
- Undertake project work
- Plan market research
- Plan direct marketing activities
- Implement and monitor marketing activities
- Conduct a marketing audit
- Applicants should have sat for the G.C.E. A/L examination, OR
- Completion of Certificate in Customer Care and Assistance
- English with Sinhala Language
- January/ July
- 9 months + 3 months internship with salary paid
- Face to face, computer-aided
- Combination and theory Practical and Project Assessment
- Advanced Diploma of Marketing
- Marketing Manager, Executive Marketing Officer, Sales Representative, Sales Supervisor, Marketing Assistant
In today’s business, marketing play a vital role in understanding consumers and markets to enable companies to make more profitable and more effective decisions. In every sector of the economy, public, private or not for profit, marketing is critical to the success of every business.
Managing the marketing process requires certain knowledge of both the marketplace and the implementations of the marketing mix.
Our nationally and globally recognized courses provide you with the knowledge.
The course will enable you to achieve your ambitions easily and provide access to positions in the various sectors of the industry such as advertising, direct marketing, promotion marketing, marketing research and planning.
Our marketing courses have been developed according to the requirements of the Australian Qualification Framework (AQF) which the student can apply for further study path in the Australia.
Program fee:
- Program fee – Rs.160,000/-
- Payment Method: Three installments (1st installment – Rs.80,000/-, 2nd installment – Rs.60,000/-, 3rd installment – 20,000/-)
- Develop an advertising campaign
- Manage advertising production
- Executive an advertising campaign
- Evaluate campaign effectiveness
- Design and develop an integrated marketing communicational plan
- Evaluate international marketing opportunities
- Manage international marketing programs
- Develop organizational marketing objectives
- Manage measurement of marketing effectiveness
- Develop a marketing plan
- Develop and implement strategic plans
- Provide leadership across the organization
- Completion of G.C.E. A/L examination OR Completion of Diploma of Marketing and Communication
- English with Sinhala Language
- January / July
- 9 months + 3 months internship with salary paid
- Face to face, computer-aided
- Combination and theory Practical and Project Assessment
- Bachelor of Marketing / Bachelor of Commerce
- Marketing Executive, Sales Representative, Sales Supervisor, Marketing Assistant
Duel Qualification
We offer Dual Qualification program for 1 year study duration including paid internship which students are eligible to apply for credit exemption for Bachelor Program.